SaaS: Wix
As mentioned earlier, I was exploring different avenues to create my own e-commerce website, and finally settled on Wix. I am so glad I did. It’s clean, pretty, and easy to use. It had the parallax template I wanted, videos and step by step instructions to set up all the SEO, banking, and various stages of the site. WIX and Google joined forces in early 2021, so linking my Google Business Profile was a breeze. Wix offers free websites as a loss lead, which worked well on me, since I had to upgrade to a monthly paid subscription to integrate e-commerce and to use my own domain name. Wix makes money off users (like me), who pay to subscribe to their software as a service. They also make some shared dollars from 3rd party email, CRM tools, and by selling domain names. Small price to pay considering it made my website dreams come true.